Catégorie : promo
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Reviving Fem Care : Strategic Insights into Promotional Success with Carrefour
Procter & Gamble used Growth to analyze tampons declining sales in Carrefour Spain, aiming to uncover the causes behind the reduction in sales, buyers and spending per buyer. This strategic initiative sought to identify and address the factors contributing to tampons market losses, and we quickly realized that 100% of the loss of sales, buyers…