Who we are

Carrefour Links

Carrefour Links is the Carrefour entity in charge of the data-driven transformation of sales departments and the development of data collaboration with FMCG.

Our mission : To build and deepen data collaboration with key players in the FMCG industry. By leveraging our data platform, which includes growth drivers and collaborative projects, Carrefour Links develops the business of brands with the company’s customers.

Our goal : Stimulate the commercial development of partner brands and enrich the experience of Carrefour customers.

Carrefour's strength:

Present in the main countries where the group operates, Carrefour Links is positioned as a key player in digital transformation, capitalizing on the power of data. Our commitment to collaboration and shared vision – “One Vision for Better Decision” – guides us in making informed decisions that benefit both our partners and our customers.