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01
Key Insights from the "Unlocking Mutual Success" Webinar on Data Collaboration
In our first webinar part of the Links Webinar Series, Bel joined us to discuss "Data Collaboration: from Raw Data to Category Management Excellence." This session offered a deep dive into transforming raw data into actionable insights for better category management. emphasizing the synergy between ...
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02
Reviving Fem Care : Strategic Insights into Promotional Success with Carrefour
Procter & Gamble used Growth to analyze tampons declining sales in Carrefour Spain, aiming to uncover the causes behind the reduction in sales, buyers and spending per buyer.
This strategic initiative sought to identify and address the factors contributing to tampons market losses, and we qui...
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03
Launching a New Sustainable Food Option: A Bel x Carrefour Links Case Study
How does Carrefour Links help suppliers to understand the impact of a product launch on their customers? As part of the launch of a new range of plant-based cheese by Bel, Carrefour Links teams analyzed the impact of the introduction of this plant-based alternative on shoppers in its cheese category...
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04
Optimizing Assortment Strategies in Romania: Procter & Gamble's Insightful Leap Using Carrefour Links
In a groundbreaking initiative within Romania, Procter & Gamble tapped into the power of Carrefour Links Data to dissect and understand the spending behaviors of their consumers across the different Carrefour channels (hypermarket, supermarket, convenience, in-store, online). This meticulous ana...
