Blog

01 Reviving Fem Care : Strategic Insights into Promotional Success with Carrefour Use Case Procter & Gamble used Growth to analyze tampons declining sales in Carrefour Spain, aiming to uncover the causes behind the reduction in sales, buyers and spending per buyer. This strategic initiative sought to identify and address the factors contributing to tampons market losses, and we qui...
02 Launching a New Sustainable Food Option: A Bel x Carrefour Links Case Study Use Case How does Carrefour Links help suppliers to understand the impact of a product launch on their customers? As part of the launch of a new range of plant-based cheese by Bel, Carrefour Links teams analyzed the impact of the introduction of this plant-based alternative on shoppers in its cheese c...
03 Optimizing Assortment Strategies in Romania: Procter & Gamble's Insightful Leap Using Carrefour Links Use Case In a groundbreaking initiative within Romania, Procter & Gamble tapped into the power of Carrefour Links Data to dissect and understand the spending behaviors of their consumers across the different Carrefour channels (hypermarket, supermarket, convenience, in-store, online). This meticulous ana...